How video ads are displayed on the Mantis ad network
Video ads are shown on publications included in the Mantis ad network in one of two ways:
Pre-roll video ads - Publications opting to embed video ads as pre-roll inventory before self-hosted video content.
In-article video ads - Publications opting to use the Mantis appearing and disappearing video player can display video ads in-line with non-video content hosted on their website.
A few examples of Mantis' proprietary video ad player (in-article video ads)
Technical specifications for video ads
Video ads and other dynamic ad types must comply to all of the rules for video ads set forth here, as well as the following:
Max standard video length: 60 secs
Min standard video length: 10 secs
File type: any standard digital video format (.MOV, .MP4, etc.)
Max file size: 300 MB
Aspect ratio: 4:3 or 16:9 (video will be scaled to show in different size video players)
Frame rate: 30 fps
No automatic animation: Ads cannot contain audio or flash animation that plays automatically without a person's interaction
Guaranteed viewability: 100% video completion of 2 seconds or more
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How to create a video ad campaign on Mantis
Navigate to the Campaigns tab in the left navigation
On the Campaigns page, click the green Create a Campaign button to open the Campaign Creation Wizard
In the wizard, choose Video Ads as the desired ad type (as shown below)
Follow the steps in the wizard to customize your campaign's targeting settings
Upload video ad(s) to your campaign after reading through our Ad Policies and Creative Restrictions
Submit your campaign to be reviewed by Mantis
An example of the Campaign Creation Wizard in your Mantis account:
Benefits of Mantis video ads
Benefits of working with Mantis to run your next video ad campaign include:
No intermediary fees - With Mantis, you pay absolutely no middleman fees (saving you an average of 33% when switching to Mantis from another DSP)
Flexible pricing options - Choose from 4 different payment plans. Opt to pay-as-you-go or subscribe to a monthly plan for even more functionality and cost savings at higher levels of ad spend
Only pay for viewable impressions - Rest assured you only pay for viewable ad impressions, ensuring 100% video completion of 2 seconds or more
Upload unlimited creatives - A/B test as many IAB-compliant creatives as you desire
Track conversions with ease - Implement the Mantis pixel on your website to monitor campaign performance, track conversions, and learn which publications and creatives are driving the best traffic/response
Make changes on the fly - Mantis is a self-service ad platform that makes it quick and easy to update your campaign settings, creatives, and landing pages as needed
Seamless ad implementation - Mantis works with its publishing partners to ensure video ads are presented to people in a non-obtrusive way
More reach in the US and Canada - Mantis is the largest ad network of its kind, offering unrivaled reach at a local level in North America
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Video ad unit pricing
All video ad campaigns are required to bid on a cost per 1,000 viewable impressions (vCPM) price model. Bid for access to vCPM video inventory for as low as a $12vCPM.