Targeting and segmenting options
Paris Holley avatar
Written by Paris Holley
Updated over a week ago

The segmenting options Mantis provides its advertising partners helps you deliver a more relevant message when advertising online. With Mantis, you can save money by only paying to reach people that fit in your specific set of targeting requirements.

Basic targeting capabilities within the Mantis DSP:

  • Audience interest category (see preview below)

  • Geo-location (national, state/region, DMA, or zip code w/ radius)

  • Device type (desktop, tablet, mobile)

  • Operating system

  • Time of day

Advanced targeting capabilities within the Mantis DSP:

Furthermore, you can add campaign start & end dates to ensure your timely promotions remain on schedule.

An example of the geo-targeting capabilities within the Mantis DSP:

Audience interest targeting capabilities within the Mantis DSP:

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